February 1: The First 911 Call That Changed Emergencies Forever
On February 1, 1968, the first 911 call was made in Haleyville, Alabama. Before that day, Americans had to memorize separate numbers for police, fire, and ambulance.
Batman premiered January 12, 1966 on ABC with terrible reviews but became an overnight sensation. The campy colorful show ran three seasons and made Adam West a legend.
| Attribute | Value |
|---|---|
| First Episode Date | January 12, 1966 to instant ratings success |
| Time Slot Change | Moved from fall 1966 to January premiere date |
| Episode Length | 30 minute installments instead of planned one hour |
| Weekly Schedule | Two episodes per week Wednesday and Thursday |
| Total Seasons | Three seasons from 1966 to 1968 |
| Costume Designer | Jan Kemp designed uncomfortable Batcostumes |
| Casting Tests | Two screen tests with different actor pairs |
| Cultural Phenomenon | Created nationwide Batmania merchandise craze |
Batman premiered January 12, 1966 on ABC as a campy superhero show that critics hated but audiences loved instantly. The series ran three seasons creating a nationwide Batmania craze and making Adam West a legend despite terrible reviews.
When Batman debuted January 12, 1966, critics called it appalling and mocked the bright colors and sound effects like POW on screen. Yet viewers loved the campy humor instantly. Children watched as superhero adventure while adults enjoyed the silliness, creating unique appeal critics missed.
Producers filmed screen tests with Adam West competing against Lyle Waggoner for Batman. West won because he delivered lines with deadpan seriousness that made absurd dialogue hilarious for adults yet convincing for kids. His thin lipped clipped performance became iconic, creating a style simultaneously heroic and funny depending on viewer age.
Batman was planned as one hour episodes premiering fall 1966. ABC changed the date to January but only had two half hour time slots available. Producers split stories into 30 minute cliffhangers airing Wednesday and Thursday nights. This accidental format created suspense as viewers returned the next night to see Batman escape death traps.
Burt Ward wore heavy duty nylon stockings and fairy boots as Robin that were extremely uncomfortable. Costume designer Jan Kemp created Batcostumes neither actor found comfortable during filming. The bright colors looked perfect on camera but caused practical problems behind the scenes.
Batman sparked unprecedented merchandising called Batmania across America in 1966. Stores sold lunch boxes, toys, costumes, and products with the Bat symbol on everything. The show aired twice weekly keeping Batman in constant cultural conversation and driving merchandise sales to record levels.
Batman ran from January 12, 1966 to March 14, 1968 for 120 episodes before cancellation. The camp humor became repetitive and ratings declined in season three. However Batman's legacy endured through endless reruns, influencing every superhero adaptation that followed and proving comic characters could succeed on television.
Batman proved comic book characters could sustain weekly serialized storytelling on television, not just in theaters or comic books.
The show created a twice weekly broadcast format that networks had never attempted for action programming, forcing ABC to invent a new scheduling strategy.
This gamble paid off when Batman became the number one rated show in America, demonstrating that superheroes belonged on television.
Critics dismissed the camp aesthetic and bright colors as childish without recognizing Adam West's deadpan performance created sophisticated humor for adults while maintaining genuine heroism for children.
The show's intentional silliness was revolutionary postmodern commentary on 1960s pop culture, not a failure of serious storytelling.
Critics wanted dark noir but audiences wanted colorful fun, and Batman delivered exactly what viewers craved during an era of social upheaval.
Batman launched an unprecedented merchandising phenomenon called Batmania that changed how television shows monetized their intellectual property.
The Bat symbol appeared on products across America, creating a template for franchise merchandising that Disney and other studios copied for decades.
Batman proved network television could create cultural phenomenons that transcended demographics, setting the stage for every superhero adaptation from Superman to the MCU.
Before Batman, comic book characters appeared only in theatrical serials and low budget children's programming that adults ignored. Superheroes were considered juvenile entertainment with no mainstream cultural relevance beyond kids buying comic books.
After Batman, networks actively sought comic properties and superhero characters became multi generational entertainment franchises. The show proved superheroes could generate ratings, merchandise sales, and cultural conversations that transcended age demographics, paving the way for billion dollar superhero industries in film and television.
Batman premiered January 12, 1966 with terrible reviews critics called appalling but became an instant overnight sensation with viewers
Adam West beat Lyle Waggoner for Batman after screen tests showed his deadpan delivery was funny for adults yet heroic for children
Batman was planned as a one hour show but got split into two 30 minute cliffhanger episodes airing Wednesday and Thursday nights
Burt Ward wore heavy duty nylon stockings and fairy boots as Robin in an uncomfortable costume designed by Jan Kemp
Batman created Batmania merchandise craze in 1966 with the Bat symbol appearing on products across America in record breaking sales
Established the template for comic book adaptations on television that led directly to modern superhero streaming shows
Created the camp aesthetic that influenced decades of pop culture from Austin Powers to The Lego Batman Movie
Demonstrated how intellectual property could drive massive merchandising revenue beyond the original medium
Proved that serialized cliffhanger storytelling could sustain audience interest across weekly episodes
Adam West's performance remains the cultural touchstone for how Batman exists in public consciousness alongside darker versions
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The twice weekly format accidentally created binge watching behavior decades before streaming services, training audiences to return for resolution
Critics failed because they evaluated Batman against dramatic television standards instead of recognizing it as participatory pop art
The show's cancellation after three seasons proved that camp humor has a short shelf life, influencing how later superhero shows balanced tone
Batman's success paradoxically made it harder for serious superhero adaptations to get made for 20 years until Tim Burton proved the character could work dramatically
Batman premiered January 12, 1966 on ABC network airing Wednesday and Thursday nights. Critics gave terrible reviews calling the pilot appalling but the show became an instant overnight hit with audiences. It ran three seasons with 120 episodes until March 14, 1968 creating a nationwide Batmania craze.
This article is reviewed by the Pagefacts team.
Editorial Approach:
This article focuses on interpreting why early reactions to Batman differed from audience response, examining its broader cultural impact and lasting influence on television and popular entertainment.
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